The European Commission (EC), on preliminary view, has held that Pierre Cardin and its licensee Ahlers have contravened Art. 101 of TFEU, in Pierre Cardin apparels market segment. The EC noted that, for more than a decade, through their licensing agreements both the parties coordinated to restrict the ability of other Pierre Cardin licensees and their customers to sell Pierre Cardin-licensed clothing, with the objective of ensuring Ahler’s absolute territorial monopoly in the countries covered by its licensing agreements.