Haldiram get recognition of a ‘well-known’ trademark by DHC

The Delhi High Court (DHC) in a suit filed by Haldiram India Pvt. Ltd. (Haldiram) seeking protection of it’s mark ‘HALDIRAM’, considering the long use of the mark since 1960s & the renowned reputation of the brand in the food industry, has granted it, the status of a ‘well-known’ trademark in terms of Section 2(1)(zg) of the Trade Marks Act, 1999. The DHC further extended this status to the Haldiram’s Oval-shaped mark in respect of food items, restaurants & eateries.